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The right way to relaunch your poultry farm

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WHY ATTEND

The International Poultry Forum is a reference appointment for all those professionals of the sector looking for updated information, precise answers and for the opportunity of becoming the protagonists of a rapidly growing market.

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ABOUT THE SHOW

IPF – International Poultry Forum is one of the major international scientific appointments on poultry. Now at its seventh edition, it involves some of the most qualified specialists of the sector from all over the world who have directly experienced different aspects of poultry, from veterinary issues to farm management. 2018 edition focused on new generation vaccines. A correct choice of vaccines and a proper planning of vaccination programs to prevent infectious diseases are fundamental and their importance has been growing over the last few years. Click here for more details.

SPECIAL AREAS

The International Poultry Forum takes place within Cremona International Livestock Exhibitions, one of the most influential events of the agro-livestock world. Cremona is the meeting point of Italian and international professionals of five different sectors (dairy cattle, pig breeding, milk processing, agroenergies and poultry) who create fruitful synergies and deliver new business opportunities.

In-depth analyses dedicated to every sector are to be found within the Special Areas MILK VILLAGE, BIO VILLAGE, TECHNO VILLAGE and BIOENERGY VILLAGE. These are often connected to the poultry sector, whose production chain has a relevant economic weight. White meat is increasingly present on Italian tables. White meat has become the main source of protein for 54% of the national population and has registered a 24% increase in consumption over the last five years, thus awarding the high quality standard of poultry farming and environmental sustainability, key elements of the Italian production chain (figures by Unaitalia).

WHY WITHIN CREMONA INTERNATIONAL LIVESTOCK EXHIBITIONS

Cremona International Livestock Exhibitions are the only specialized agro-livestock Exhibition in Italy and one of the most influential at global level.

2018 edition involved:

58,132

professional visitors

57%

of professional visitors are company owners

There is no better place than the International Poultry Forum to get in front of key players and decision-makers from the major companies of the sector

WHY IN CREMONA

The International Poultry Forum takes place in the area with the highest concentration of large breeding farms and processing industries. Cremona is right at the heart of the major European agro-livestock sector producing  44% of Italian milk, 80% of poultry meat and 48% of Italian eggs.

Moreover, CremonaFiere carefully analyzes the market and cooperates with the major institutions and associations of the sector, as well as with exhibitors, to provide professionals with precise answers and efficient solutions.

BACKGROUND

Poultry farming is an important branche of the Italian agri-food sector thanks to its precious contribution as to generation of wealth and employment in breeding, first and second processing and all the connected branches (feedstuff production, selection, reproduction, incubation, etc.). In Europe, Italy ranks sixth as to poultry meat production and third as to egg production. Moreover, the poultry meat sector is totally self-sufficient in the panorama of Italian meat sectors. National production, infact, covers 103.6% of consumed chicken meat, 121.3% of turkey meat and 96.7% of national egg requirements. 

The Italian Poultry sector consists of 18,500 poultry farms and employs 38,500 operators. The processing industry involves about 25,500 professionals with companies producing an annual turnover of 5.6 billion euros. This sector is strictly connected with agriculture and has a very integrated production chain.

In Italy, poultry meat and egg consumption is well established among the most common eating habits. In 2017, 1,354,000 tons of poultry meat and 1 billion and 600 milion eggs have been produced. Consumption trends slightly increase year after year, above all for chicken meat. In 2017 Italians consumed about 21 Kg of white meat per capita and 146 eggs.

As to 2018, a general increase of poultry meat production is expected, above all for chicken meat, while turkey and other poultry meat production are expected to achieve the same levels. Egg production is also expected to further increase. (Figures by Unaitalia 2018).