Semex Italia Srl will be on board at Cremona International Livestock Exhibitions 2018. The company is involved in the exclusive distribution of Semex Alliance products and has a clear objective: providing Italian breeders with the best genetics and service to foster the economic development of their livestock farms.
Semex Alliance has a long history that well combines the key elements of four Canadian Centres of artificial insemination with its well established experience in the field of genetics and marketing, thus being an international leader as to cattle genetics. While waiting to see the company exhibiting at Cremona Exhibition Centre from October 24th to 27th, 2018 we have interviewed Alessandra Galleani from Semex.
Why have you chosen to present your product in the occasion of Cremona International Livestock Exhibitions?
«We’ve been exhibiting at Cremona International Livestock Exhibitions since 2010. We distribute cattle semen, so this is a special moment to attend the livestock competition involving the best heads of cattle of our territory. It is also an opportunity to meet friends who are there with their heads of cattle or just as visitors».
Are you going to present new products in Cremona?
«During the Show we always bring the latest novelties. We also organize conferences and workshops to discuss the latest trends of genetics. Our catalogue is generally updated in August with the international presentation of Interbull figures, then we revise it for the Show and provide customers with a wide range of livestock products».
According to your experience, does the participation at Cremona International Livestock Exhibition represent an added value for your business? If so, which are the advantages?
«Attending the Exhibition means having the opportunity to meet all our friends who are involved in this sector. This personal and emotional value is for sure the most important one».